Switch How to Change Things When Change Is Hard
- Author:
- Chip Heath, Dan Heath
8,000 IQD
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Sold byHaval BookstoreBookstoreErbil
Visit storeAbout this book
Switch explores why it is so hard to make lasting changes in our companies, our communities, and our lives. Using compelling research and storytelling, authors Chip Heath and Dan Heath explain how we can bring about change by appealing to both the rational and emotional sides of our minds. This insightful book provides practical frameworks to help individuals and organizations overcome inertia and successfully transform their behavior.
Details
- Publisher
- Haval Bookstore
- Language
- English
- ISBN
- 9780385528757